The idea of Kryptoma first came to me because of the market demand for cryptocurrency and related products. Below I analyzed the problems and solutions for the successful creation of the most intuitive cryptocurrency wallet.
A concept-driven product experience exploring usability, trust, and clarity in crypto finance.
Figma, Photoshop, Illustrator
Branding, UI/UX Design, User Research, Usability Testing
For people just getting into cryptocurrency there is a lot to learn. For first time crypto users, wallets can be difficult to navigate and need a lot of explaining and general support.
Overall I am aiming to achieve a seamless, helpful, and engaging user experience. Some of the specific goals are the following:
To understand the potential users I did a couple of user interviews where I got the relevant information about their attitudes, lifestyle and behaviors towards apps and financial institutions , etc. Based on this I created some personas to help analyze and solidify our ideal demographic.
A very important part of any product is the creation of a User journey map. It makes it possible to track what the user feels/does/thinks at the most important stages of interaction with the product, and after analysis we also highlighted useful points to improve the products.
A very important part of any product is the creation of a User journey map. It makes it possible to track what the user feels/does/thinks at the most important stages of interaction with the product, and after analysis we also highlighted useful points to improve the products.
A user flow indicates what happens at each step in a user’s journey and it helps designers to know where people get confused and also what they need to change to make their experience smoother and easier.
After this, I translated what I had already created with the user flows and then began to create a site map to further detail how the pages could be set up.
Creating the site map helped me better see the app from an outside point of view and really helped facilitate my critical thinking and inspired more ideas and creativity. I believe that creating this has set me up for success while designing this app, I am certain that in the future , I would be able to scale this project.
