Data-driven website design and WordPress build for a modern property intelligence platform.
TovoData is a data intelligence platform providing real-time property and mortgage insights for professionals across the housing and insurance industries. The goal of this project was to redesign and rebuild the marketing website to clearly communicate TovoData’s value, support multiple user audiences, and improve lead conversion through a structured, data-driven layout.
I led the end-to-end design and development process — from initial UX and visual design in Figma to a full WordPress build using Elementor — ensuring the site was scalable, conversion-focused, and easy for internal teams to manage.
UX and visual design in Figma, including page layouts and responsive breakpoints
Information architecture to support multiple user types and data use cases
Conversion-focused landing pages with clear messaging and CTAs
WordPress + Elementor build with reusable sections and components
Mobile-first optimization and performance-friendly layouts
Content structure designed to support future growth and feature expansion